Friday, 21 September 2012

Music video effects


http://www.youtube.com/watch?v=BXpdmKELE1k         
This is a video by the Swedish House Mafia called save the world tonight. In the beginning of the music video it is all in slow motion as nothing important really happens. As the beat drops and the music is faster everything goes in fast forward, As there are some dramatic scenes the video generally has a low contrast to make it look dark and dangerous. 









http://www.youtube.com/watch?v=HBxt_v0WF6Y
Where have you been by Rihanna has many effects throughout the video. It firstly uses mirroring to make the lighting and imagery more effective. There is a lot of camera shaking to make the chorography more dramatic and exciting. There is some split screening to have a mid shot of all the dancers then a close up of rihanna in the other screen. 







Wednesday, 12 September 2012

Royalty free track -krestovsky flickering love

Indie-rock
The song has quite an upbeat yet relaxed tone. The lyrics are quite appropriate to the song, they represent love nut not in a mainstream way.
When listening to this song i can imagine it going with people going about their everyday lives maybe in a city scene.
elements i would include:
In some parts the band could be playing live but focusing mainly on other people in the video.
different stories depending on the person, easy to follow.

other ideas:
in the country side to match the relaxed tone of the song.

Wednesday, 5 September 2012

Music Video Director


Robby Starbuck.  

Robby Starbuck is an underground music director who has worked with bands such as Pierce the Veil, Asking Alexandria, Smashing Pumpkins and Every Avenue who all follow a rock/punk genre. 
In a lot of his videos he has directed there are a lot of shots of the band playing their instruments and appears to be singing and playing live which is a conventional aspect of rock videos. A lot of rock fans prefer to see the bands they like live. 


In his visual style he uses a lot of extreme close ups on the front man on the band and shakes the camera in sync with the bass beat to add an effect of a heavy metal genre. Robby Starbuck also uses extreme slow motion on the narrative story including speeding up the tempo of the shot so it creates a fast forward effect. This emphasizes the heavy style of the genre. he uses colour gradients in his visual style with colours such as red, blue and green mid tones that are adjusted to create a                purposeful low quality film effect. 

The weather is used to mimic the mood of the song, in the minor keyed songs he uses a lot of rain and thunder. In contrast with the major keyed songs there are a lot of brightness and high saturation. Robby Starbuck was underground right up until now he is moving onto more mainstream artsists such as Akon.